Tuesday, November 24, 2020

Movies in the Age of Video

Movies in the Age of Video 

 Movies in the Age of Video
1) In the late 1970s, Studios found themselves with two lucrative markets
    for their classics and new features: network and cable TV.
2) By 1994, more than 85% of the American homes that had TVs also had VCRs.
3) In some cases, video distribution became as important to the studio as theatrical exhibition.
4) A film could recoup its costs on home video.
5) For example, Donnie Darko made only $7.6 million in theaters but over $10 million on
    home video.
6)A direct-to-video market emerged where b-films could make a significant amount of money.



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